During class, we watched all each others music videos, and we discussed each video's brand identity. The consistent themes which I got feed back for 2am was for my digi-pack to have very bright colours, such as red, similar to the coat the lip-syncher was wearing. Also, the artist should be conveyed with positive energetic, and vibrant. The look of the artist should be natural and sweet. Maybe in one of the shots, I could write 2am.
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